Every marketing effort, one way or the other, is to get the attention of customers and create lasting impressions. But ever wondered why some adverts stick in your mind for days, weeks, or even years? Yes! The secret isn’t just a catchy jingle or clever slogan. Here’s how it works: Remember the golden rule of marketing: focus on what your customers need, not what you want to sell. It may sound like common sense, but it’s easy to get caught […]