How To Leverage The Durbar Festival To Boost Brand Awareness In Northern Nigeria

  A loud reverberating sound nearly sent my heart running to my anus. This was followed by a serenade of gay sounds from a thousand Talking drums weaving through the tunes emanating from the Kakaki, Jembe and the Algaita. As flamboyantly dressed musicians played on, it was as if they were possessed by the heavenly beings. The musical instruments spoke different language yet the harmony and chemistry they produced together was indescribable. There was joy and unbridled excitement in the […]

HOW BUSINESSES ARE BREEDING DISHONEST SALESPERSONS

You are probably wondering how a business organization can help breed dishonest sales persons, right. Get glued with me and you will soon discover and hopefully recommit to being a standard bearer for doing things right in whatever organization you find yourself as a manager. I know a Nigerian conglomerate that lost a very productive Salesman they wanted so much to keep. Why? The said Salesman saw how another employee that had spent longer time with the company laid-off for […]